Adapt or Be Automated: What AI Means for the Future of Pricing Roles
The biggest takeaway from Pricing Week was clear:
Pricing professionals need to learn and utilize AI - now.
AI isn’t a future topic anymore; it’s the skill reshaping pricing teams today.
Across industries, companies are integrating AI to model elasticity, predict demand, and automate analytics - but most pricing professionals still haven’t adapted.
That’s why Chris Herbert, Founder of SV Pricing Recruiting and creator of Pricing Week and The Pricing Awards, is teaming up with Adrienne Gordon, Founder of Price Space - The AI Studio for Pricing Analytics & Intelligence. Adrienne is also the Founder of Pricing Empowered and winner of The Pricing Awards for Top Consultant and Top Voice in Pricing.
Together, they’ll unpack why AI isn’t just a trend - it’s a career imperative.
From recruiting data to consulting experience, they’re seeing the same reality: pricing teams that embrace AI are accelerating ahead, while those that resist it are being left behind.
Key Topics:
The biggest gap revealed at Pricing Week - and how to close it
How AI is transforming pricing analysis, forecasting, and strategy
What “AI fluency” means for the next generation of pricing professionals
Real examples of how pricing roles, responsibilities, and hiring expectations are changing
A preview of Price Space, the new hub for AI-powered pricing innovation
Whether you’re a pricing analyst, leader, or consultant, this conversation will challenge how you think about your work - and what it means to stay relevant in a rapidly changing field.
Adapt or be automated. The next phase of your pricing career depends on it.